Engagement is lacking but why when it’s so easy?
One thing that is becoming more and more apparent in the online world, is the complete lack of Engagement that is taking place in today’s world of Social Business and all the Applications that it contains. It is really interesting that when someone walks into our home, office, shop or say other type of business […]
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Tags: Communication, Discussion, Engagement, Facebook, Feedback, Instagram, LinkedIn, Social Business, Social Engagement, Twitter
It’s not numbers – it’s engagement……
One of the things that we keep hearing about from people and companies, is we need followers and we say why? Their common answer is that “the more followers we have, the more business we will do due to them seeing our tweets and posts” – well the answer is NO! This may be controversial […]
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Tags: Audience, Community, Connections, Digital, Emotion Likes, Engagement, External Community, Facebook, Family, Followers, Friends, Instagram, Internal Community, Likes, LinkedIn, Posts, Referral Marketing, ReTweets, Shares, Snapchat, Social, Social Communities, Social Community, Social Engagement, Tweets, Twitter, Word of Mouth, Word of Mouth Marketing
Are you shouting your story to an empty room?
The art of moving forward is to understand your audience But….the real question is…. Are you understanding them? One of the big main things that is really changing is the cycle of communication yet so many companies are not just grabbing this. If you are wanting to create an audience – whether they buy […]
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Tags: email marketing, News, Newspapers, Radio, SEO, Social Business, Social Community, Social Engagement, Social Listening, Social Media, Social Selling, Social Strategy, Social Telling, Television, The Social Family, TV
SEO, PPC, Email Marketing – sorry you’re in the wrong place!
Whilst SEO, PPC and Email Marketing are facilities you may use and see spoken about, let’s give you a comparison…. Ever heard of…… “PUSHING A PEBBLE UP A MOUNTAIN” So, yes we are going to get “Flack” over this article and people/companies rubbishing it but let’s be clear about one thing – those that […]
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Tags: Cutie Pie, Digital, External Communities, External Community, Facebook, Gary Vaynerchuk, Instagram, Internal Communites, Internal Community, Jab Jab Jab Right hook, Pew Die Pie, Snapchat, Social, Social Community, Social Engagement, Social Sahring Economy, Social Selling, Social Strategy, Social Telling, The Social, Twitter, VaynerNation, Victoria Taylor, YouTube, Zoella
Social Selling via your real Advocates and Ambassadors…..
Are you in-housing or out-housing your branding and advocacy? One thing that is becoming apparent is the way the Brands seem to be focusing on Celebrities and the Media over Reality for promoting their brand. Is there a reason for this? Do the Brands feel that just because the Celebrities are seen with their product […]
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Tags: Brand Advocates, Brand Ambassadors, Brand Testers, Branding, Celebrities, Cutie Pie, Digital, External Communtities, Family, Film Stars, Friends, Internal Communities, Jaguar, Pew Die Pie, Pop Stars, Product Testing, Range Rover, Social, Social Advocacy, Social Engagement, Social Selling, Sports Stars, TV Stars, YouTube, Zoella
Customer Service via Twitter?
We have seen both “Digital” and “Social” being a playground over the last 3-4 years and now 2016, will be the year of putting all that practice into reality. Twitter offers your company the opportunity to engage with both your clients and prospective clients whether it is good or bad. Used correctly, Twitter will be […]
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Tags: Communities, Customer Service, CustomerService, External Communities, ExternalCommunities, Internal Communities, InternalCommunities, The Social Family, TheSocialFamily, Twitter
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