Chief Customer First Officer
Now this is going to upset so many within your company – not but least your Chief Executive Officer (CEO) and Chief Finance Officer (CFO) as they always say and think they are the most important people in the company BUT they’re NOT!!
The time is now here for them to actually understand that they aren’t important but that the Company’s Customers and Audience are KEY!!
So, this is why every company needs to have a Chief Customer First Officer (CCFO).
This person is going to be the major disrupter within your company as they will be breaking up the “Silo” ethos that has existed for way too long and takes over the departments of:-
- Credit Control
- Customer Service
The reason for these five departments coming under your CCFO is simple – each one of these FIVE departments deals day in and day out with both your Clients and your Audience – the message and communication needs to be clear, common and generic!
With these five departments reporting into the CCFO, then followed the implementation of a common CRM process and the creation of your Community Management – then the whole Social Engagement process falls into place…..
So, the next stage for you is to jump through to Community Management here
but before you jump through to Community Management, don’t forget this………
To learn more about Chief Customer First Officer (CCFO), please complete the form below and let’s arrange to see how we can help you implement Community and your Chief Customer First Officer into your company…….
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